Better yet, the 21 most-watched shows on TV since September 9 have all been NFL games. The game did 41.5 million viewers across CBS and Nickelodeon. Based on the average total impressions of Tweets surrounding each game telecast, the New England Patriots were the most dominant team in the NFL from a social standpoint. This comes after the Los Angeles Lakers 2020 NBA Finals win over the Miami Heat drew a record low average of 7.45 million viewers in the Orlando Bubble. Required fields are marked *. The 2021 NFL regular season averaged 17.1 million viewers (TV+Digital) - the highest regular season average since 2015 and up +10% vs. 2020. Tampa Bay -- 21.7619. With Patrick Mahomes headed to the AFC Championship Game and a Rams vs 49ers matchup in the NFC title bout, ratings will likely be through the roof. This created somewhat of a split between those on either side of the political line. The NFL could be on its way to solving its local TV problems in the countrys second-biggest media market. The Rams also showed a lot of local TV strength this season, as their games posted a 14% ratings jump over last season. The indices of all five categories were then aggregated into an overall Nielsen Media Exposure Index, utilizing a weighting system according to the categorys exposure potential.. 232 billion total minutes consumed. Whether its the ongoing pandemic or something else, said decline forced networks to scramble and strengthen relationships with sponsors. It represented an 11% spike from a Cardinals-Cowboys clash during the same week in 2020, though it was a dip from numbers seen in 2019. That game drew 30.3 million viewers. Unfortunately for the network, in a year that saw the company lay off 300-plus employees due to the COVID-19 pandemic, NFL ratings took a major hit. According to Fox Sports, the 113 million that tuned in to watch the Kansas City Chiefs defeat the Philadelphia Eagles was the most-watched Super Bowl in six years. According to data obtained by Mike Jurecki, 88 of the top 100 shows on TV in 2022 were NFL games. Below are the ratings and average audience size for the nationally-broadcasted NFL games in Week 8, via SportsMediaWatch. In Kansas City and Buffalo, the average Chiefs or Bills game outdraws that. One other comparison: The three most-watched drafts in NFL history have occurred in the last three years: 2019 (6.2 million), 2020 (8.3 million), 2021 (6.1 million).. Total viewers across 57 network televised games, cumulative through week 11, 2020: 887.3M The Nielsen Media Exposure ranking measured all 32 teams in five categories during the 2015-16 season: local TV ratings, national TV ratings, national appearances, social impressions (Nielsen Twitter TV Ratings) and monthly unique audience to official team websites. I think the NFL threw NBC a bone just by letting the game air on a Wednesday afternoon thus not disrupting the networks Christmas tree lighting special. An evening broadcast of the Cleveland Browns vs. Green Bay Packers clash at Lambeau Field averaged 28.59 million viewers. Unfortunately for the network, in a year that saw the company lay off 300-plus employees due to the COVID-19 pandemic, NFL ratings took a major hit. Meanwhile, the rest of Week 12 was a quieter draw. NFL TV ratings, a look forward: The 2022 NFL season is officially underway and the television ratings from the top games showed football is as popular as ever. On a night when the NFL competed against the 2021 Emmy Awards, which ended a seven-year ratings slide, NBCs Sunday Night Football came out on top for the television audience. Only Fox has seen a decline down 13% to. So much interest. Minnesota -- 28.8911. Simplistic view, thru week 11, 2020 using Mr. Ps numbers. Week 4 proved to be especially strong for the league. Its not close. The 2015 NBA Finals between The Golden State Warriors and the Cleveland Cavaliers achieved the highest TV ratings in recent years. ESPN's Monday Night Football saw an increase of 16% over the 2020 regular season, leading the way as all NFL regular-season games saw a 10% boost in TV ratings year over year. Nielsen also releases viewership figures that include three, seven and even 35 days of DVR viewing, but those are not shown here as they are not particularly relevant for sporting events. During a season when they won the NFC East, the Cowboys local TV ratings in the Dallas-Fort Worth market were the ninth-highest in the NFL. A few hours later, Tom Bradys return to Gillette Stadium pulled in 26.7 million viewers for NBC. It comes as no surprise that the highest NFL TV ratings in 2022 came when the Dallas Cowboys are playing. Teams can value their exposure using different methods, with each form holding unique significance depending on their market. The NFL signed TV rights contracts worth more than $100 billion before the 2021 season and everyone is quickly cashing in. Stay up-to-date on latest sports media news, TV ratings and schedule information at Sports Media Watch, an industry authority since 2006. Furthermore, Montana, Rice, and Lott were all awarded first-team All-Pro honors. Seattle played without Russell Wilson and the Saints offense isnt what it used to be with Drew Brees retired. Meanwhile, Amazons Thursday Night Football scored another big increase. Seattle played without Russell Wilson and the Saints offense isnt what it used to be with Drew Brees retired. A total of 7.31 million viewers tuned in to the Pittsburgh Steelers win over the Dallas Cowboys earlier in August, marking the highest-rated preseason broadcast since all the way back in 2017. And remember, these ratings . Exclusively broadcasted on NFLF Network and its streaming services, the Colts-Cardinals broadcast averaged 12.62 million viewers. NFL TV ratings for the 2022 season. Both teams on-field play stood out this season, which, of course, helped attract viewers. Two notes: The six games averaged 30.5 million viewers, an increase of 21% from the 2020-21 NFL Wild Card Weekend and the most-watched first weekend of postseason football since 2015-16. 2023 Leaders Group. Upgrade your subscription to get all the news you need: Adding SBJ weekly content will give you the comprehensive view of sports business with: Adding SBJ daily content will give you the comprehensive view of sports business with: The Chargers just missed making the playoffs, but local ratings for the teams games still rose 25% over the previous season. CBSSports.com 247Sports MaxPreps Heres a breakdown of the numbers from the league itself. In fact, according to a recent Nielsen study that ranked overall media exposure of all 32 NFL teams during the regular season, some fared better nationally, some had higher local indices and others scored big on the social scorecard. FOX topped the charts with more than 24 million viewers for its late doubleheader window, which featured the 49ers rout of the Buccaneers in most markets. Just makes more sense to list what the primary game telecasts were than to include all of them. For programs on ESPN and ESPN2, streaming through the ESPN app and ESPN.com is also included. Copyright 2023. Now, its a three-day event that shows just how popular the NFL is compared to the other three major North American professional sports leagues. viewers per game. For fans on the go, all NFL Network programming can be streamed live through the NFL app and NFL Network app on smartphones, tablets, PCs and connected TV devices (Amazon Fire TV, Android TV, Apple TV, PlayStation 4, Roku and Xbox One). Most Super Bowl wins by NFL team 1967-2023 . It was the most-anticipated game of the young NFL season with Tom Brady bringing his Tampa Bay Buccaneers into Gillette to take on his former New England Patriots squad. 1 rankings to boot). New Orleans -- 40.895. On the whole, the league saw a 10 percent jump from 2020 to '21, and 21 of the league's 32 teams were up in local viewership versus last season. Meanwhile, Thursday Night Football hit a season-low for an unappealing NFC South dud. . The NFLs three Thanksgiving Day games delivered record audiences (with the caveat that out-of-home viewing was not tracked prior to two years ago), led by Giants-Cowboys at more than 42 million viewers on FOX. 22.3 million tuned in on CBS to watch the Green Bay Packers battle the Pittsburgh Steelers. These demographics, particularly adults 18-34 and 18-49 are of particular importance to advertisers. After missing out on Tony Romo, Peyton Manning and even Sean McVay, ESPN settled on its backup plan. For each category, an NFL team average was calculated and the relative scores of each NFL team were indexed against the average. It marked the smallest audience for Rounds 2-3 since the 2018 NFL Draft (4.79 million). Unsurprisingly, the NFL TV ratings are easily outpacing anything Major League Baseball is generating in terms of viewership. Amazons Thursday Night Football narrowly avoided a season-low opposite the World Series. According to Sports Media Watch, the game drew the lowest ratings for a championship bout in the league since Super Bowl III between the then-Baltimore Colts and New York Jets. In comparison to the 2019 Pro Bowl, viewership dropped 17% (8.05 million). Buccaneers-Cowboys was easily the top ratings draw in Week 1 of the NFL season, averaging a 12.3 rating and 23.3 million viewers (25 million including additional streaming data not tracked by Nielsen). Its a brilliant move by Amazon, keeping football fans at home to buy things via Amazon Prime instead of going out to the store. And on a second unrelated item. Braden Layer is set to return to the Gators after spending 2022 at Dayton. All rights reserved. As for NBCs Sunday Night Football, it drew its smallest audience in terms of average NFL TV ratings in three years for a Week 16 game. The Week 3 Sunday Night Football clash between the San Francisco 49ers and Green Bay Packers will go down as one of the best NFL games in 2021. After a strong start for the network to open the 2022 NFL season, things are steadily trending down. Bookmark this page for NFL TV ratings for updates during the 2022 NFL season. The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Leaders Group. Speaking of ESPN, per Sports Media Watch, the Monday Night Football ratings made it the least-watched MNF game in Week 16 since 2018. Sure all comparisons are to the similar weekend last season. This is especially significant in that the preseason game went up directly against MLBs Field of Dream Game between the New York Yankees and Chicago White Sox, which also drew historical ratings from a television perspective. This site has focused on the up-and-down NFL TV ratings for the 2020 season. After a strong finish to the regular season, the presence of marquee teams and legendary quarterbacks in the NFL Playoffs have provided a boost for viewership. Green Bay -- 41.57 4. All rights reserved. As reported by Sports Media Watch, the Week 7 TNF clash between the New Orleans Saints vs Arizona Cardinals averaged just 7.82 million viewers for Amazon Prime. NBC announced its Sunday Night Football Week 3 broadcast averaged 21.1 million viewers across NBC TV, Peacock, and the NBC and NFL digital platforms. It marks a 14% increase from the total viewership from last years Week 3 game. The simulcast featuring Peyton and Eli Manning, broadcasted on ESPN2 and ESPN+, averaged 1.606 million viewers. The pandemic coupled with an election year and political divisiveness around the United States played a major role in this. Keep in mind these are average ratings. CBS announced that its broadcast of the Week 3 preseason game between the Detroit Lions vs Pittsburgh Steelers was the most-watched NFL preseason game in the NFL this year and its most-watched exhibition NFL game in 9 years. Cleveland -- 35.197. Held in Las Vegas and viewed as a great event for those in attendance, it wasnt nearly as big of a hit for everyone at home. NBC averaged 22.8 million viewers for its two games, an increase of 11% from last season. The six games averaged 30.5 million viewers, an increase of 21% from the 2020-21 NFL Wild Card Weekend and the most-watched first weekend of postseason football since 2015-16. The Finals in that . All Rights Reserved. Week 8 and Week 9 of the 2022 NFL season have lined up with the World Series between the Houston Astros vs Philadelphia Phillies. As Jimmy Traina of Sports Illustrated also points out, a Saturday preseason game between the Steelers and Seattle Seahawks broadcasted on NFL Network pulled in a larger audience than Foxs broadcast of the Boston Red Sox vs New York Yankees. Monday Night Football was already the lesser football package for NFL games and the decline in viewership didnt help in 2020. Assessing every team's starting QB. The matchup last year between the Dallas Cowboys vs Pittsburgh Steelers pulled in a much larger audience (seven million viewers) because it featured two of the most popular NFL teams. Moving forward, the NFL may attempt to feature teams like the Cowboys, New England Patriots and Green Bay Packers to aid ratings for the SNF opener. "Featuring incredible play on the field and close contests, the 2021 regular season proved to be one of the most exciting and exhilarating of all-time," said Hans Schroeder, NFL Executive Vice President and Chief Operating Officer, NFL Media. What we do know is that the 2021 NBA Finals between the eventual champion Milwaukee Bucks and upstart Phoenix Suns did not draw great ratings. a victory or two short of reaching our top 10. . All things considered, the NFL and NBC will still be pleased to open the 2022 season with a broadcast for a preseason game featuring backups and fringe NFL roster candidates averaging 5.8 million viewers. All professional sports franchisesnot just NFL teamshave an increasing ability to leverage different forms of media in order to connect with, activate and grow their respective fan bases. That included the San Francisco 49ers thrilling road win over the Dallas Cowboys being the most-watched NFL Wild Card Game since 2015. A lot of this could have had to do with the game itself. The Atlanta Hawks vs New York Knicks averaged 2.924 million with the Boston Celtics vs Milwaukee Bucks averaging 4.933 million and the evening Los Angeles Lakers vs Brooklyn Nets matchup drew 5.75 million viewers. Viewers: The number of viewers aged 2+ viewing the game in the average minute. Buffalo -- 47.16 2. Week 14 of the NFL season brought increases for the afternoon windows and declines in primetime. The AFC East champion Buffalo Bills had the leagues highest local TV rating, with a 47.16, edging out last seasons local TV champ, the Kansas City Chiefs (45.28). NFL Media announced that its nationally-broadcasted games are averaging 17.3 million viewers per game (TV and digital), a 17% increase from the 2020 season. Access to easy-to-read digital editions of weekly issues. NFL total viewers 2022: 185 million viewers. Round 1 of the 2022 NFL Draft averaged 10.03 million viewers with a 5.6 rating. Despite a potential Aaron Rodgers vs. Patrick Mahomes matchup being wiped out by COVID-19, more than 20 million tuned in to watch Jordan Love make his first NFL start. 1 sport in the United States. back in 1983. The 2021 debut of Thursday Night Football, a matchup between the New York Giants and Washington Football Team, likely delivered even better ratings than NFL Network hoped for in Week 2. Award-winning original reporting, with in-depth profiles, timely research and expert opinions on the biggest issues and stories in sports business. [stnvideo key="IAwLfFE38G . All things considered, the NFL and NBC will still be pleased to open the 2022 season with a broadcast for a preseason game featuring backups and fringe NFL roster candidates averaging 5.8 million viewers. It started out as nothing more than a niche event for the most hardcore of fans. It marks a 14% increase from the total viewership from last years Week 3 game. The Week 1 primetime clash between the Rams and Bears averaged 17.6 million viewers and finished with a 9.6 rating. Basic Statistic Most Super Bowl wins by NFL team 1967-2023; That specific Super Bowl matchup saw Joe Montana and the 49ers defeat John Elways Denver Broncos by the score of 55-10, the biggest blowout in the history of the big game. All Rights Reserved. Once again, any changes made didnt deliver. Even on a Championship Sunday without Aaron Rodgers, Tom Brady and even the Dallas Cowboys, the NFL TV ratings from the conference championship matchups exploded. In a season where 21 of the leagues 32 teams posted local TV ratings increases, the performance of the two teams in Los Angeles stood out. The similar weekend last season at Dayton averaged 28.59 million viewers across CBS and Nickelodeon win over Dallas! 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