With Sade Adu, Paul S. Denman, and Andrew Hale, he gained worldwide fame as the guitarist/saxophonist of the English band Sade. Being truly fulfilled in what youre doing, and enjoying it, is important.. Stuart is kind of an unsung hero and a truly incredible talent! Our mission is simple: help marketers excel. SYDNEY, March 8, 2022 /PRNewswire/ -- IR (ASX:IRI) a leading global provider of performance management and analytics for unified communication and collaboration, IT infrastructure, and payment. While other artists are content with releasing music more frequently to remain in the limelight, Matthewman says, [Sades] not interested in the fame or any of that [other] stuff. Then we feel were completely cut off and we could just get on with doing what we do. Its gotten to the point now that I actually like performing. I had my little cassette of this album which had been mixed and mastered by Tom Coyne, who has passed away since, a genius mastering guy. L+T: Is there anything you would change about your career? Yes we speak English a kind of English compared to the Americans. I had these stiletto heels on and when I walked up to the microphone, my shoe got stuck in one of the planks. L+T: Have you encountered any crazed Sade fans? He says, Typically, the problems people are trying to solve are the same. Im a mixture of being really idealistic and hopeful, and really pessimistic about our future. I tried to write it before, but it didnt quite work out. L+T: When you finished recording By Your Side, did you have any idea that it was going to be so gigantic? Basically I found him very easy to work with because to me he is really like a beautiful facilitator. We dont consciously say I want this song to sound like that one, but it creeps in there. When Maxwell completed the album, it sat unreleased for nearly a year. We have no rules in the studio so anyone is, you know, always open to try anything. (Ive experienced that before with Sade when theyre scared of putting things out, Matthewman says sympathetically. Cookie Notice Press question mark to learn the rest of the keyboard shortcuts When I asked Matthewman what he would do differently in marketing if he could do things over again, the answer lay in not underestimating the importance of branding, a failing he has been working to rectify over the last six to eight months. Theres not much else I would change-the mistakes Ive made have made me grow braver. They released two albums, Sweetback (1996) and Stage 2 (2004).[5]. Stuart Matthewman: We knew that we were going to have to play a lot of the old songs but we didnt want to make it into like a Greatest Hits Tour or anything like that. So yeah, I think working with Stuart was actually one of the best co-writing experiences I've ever HAD - just because he works in very simple ways". Its like musical recycling. Maxwell then caps the first half of Urban Hang Suite with the demo that entranced Matthewman, Til the Cops Come Knockin, which had originally been written by Hod David with a bass line that reminded the singer of Motown great James Jamerson. In the early Nineties, a young Maxwell was enraptured by Marvin Gaye, Prince, Graham Central Station, and the warmth of studios with Neve mixing consoles, but he wasnt sure he wanted to be a singer. I was like, Thats the point it starts with an instrumental and ends with a slow version of the same instrumental. If I were somebody else, Im not sure I would like Sade. Stuart Matthewman was born on August 18, 1960 in Hull, East Yorkshire, England. You wont be sacked. After releasing her album Lovers Rock in 2000, Sade wasnt heard again until 2010s Soldier of Love. Its about how people in different regions like to be communicated to, learn and educate themselves that impacts marketing.. You know the fans and doing such a big stage show at this time in our career and the fans being so responsive, we really didnt want to finish the tour! is dashing and assured, its creator was profoundly ambivalent about his place in the music industry at the time. Married to Michele Matthewman (19902018), they had a son, Clay Matthewman. Whenever Wherever Whatever, a drum-less Matthewman co-write that sets Maxwell against tense acoustic guitar, is the sets most blatant Sade homage. I dont think Ive ever really known what romance is. Being a musician and fans of music, were obviously influenced by whats going on, but we never make a conscious decision to go oh we should do a track with more hip-hop or we should do a track thats kind of more reggae. We just do what we do and it comes out in some way. I enjoyed all the answers and details. Stuart: Yeah thats because its ourselves as well. But we kind of had to, you know, to do events and various things. But, Cherish the Day, I know if I heard it on the radio I would say, God, this is good. L+T: Have you noticed a change in your audience over time? "Lost" and "Listen Hear" from blackSUMMERS'night, "Taste My Own Tears" & "It's the Not Knowing" from A Perfect Contradiction, "Downdeep: Hula," "Know These Things: Shouldn't You" & "Gravity: Pushing to Pull" from Embrya, "Lonely's the Only Company (I & II)," "Welcome" & "Whenever, Wherever, Whatever" from Urban Hang Suite, "Tonight Is the Night" Stuart Matthewman Remix. Using the pseudonym Cottonbelly, Stuart released the dub/electronic album, X Amounts of Niceness in 2010 [1] and produced remixes for artists. and our Stuart is an avid cyclist, and races with New York race team RBNY. I saw in the media how people are mocked and destroyed I didnt have that kind of thick skin., He also worried that he wasnt supposed to make the type of R&B he loved. If you disable this cookie, we will not be able to save your preferences. Life+Times: What do you aim to do differently with your live sets each time you tour? And they dont even speak English! What I could immediately grasp, I took in. How do you help a global marketing team manage that? with the demo that entranced Matthewman, Til the Cops Come Knockin, which had originally been written by Hod David with a bass line that reminded the singer of Motown great James Jamerson. I was so engrossed in the process of reading. His influences include Jr. Walker, King Curtis, Art Pepper, Gato Barbieri, Ernie Isley, Johnny "Guitar" Watson, Wah Wah Watson, Issac Hayes, Bill Withers, Lee Perry, and Gustav Mahler. He has appeared on all of Sade's albums: Diamond Life, Promise, Stronger Than Pride, Love Deluxe, and Best of Sade, all of which went triple platinum in the U.S. and have totaled sales over 40 million albums worldwide. Urban Hang Suite is really just soul, with a lineage that reaches back to Keni Burkes Risin to the Top, Sades Haunt Me, the English group Loose Ends we both loved their mix of drum machines and live stuff, Matthewman says and Shuggie Otis, among others. As Cottonbelly, Stuart released the dub/electronic album. Over the five years he has been with the company, its has seen fantastic growth and its marketing revenue has tripled. According to Matthewman, Sade Adu and company have already written . He and I both agree that back in the day marketers saw each other as competitors. Years ago, I think it was when By Your Side, the song came out, and big posters were stuck around New York. But it always ends up kind of sounding like us anyway. I met a guy in a bar in New York years ago. Now I collect books, but I never have time to read them. She is best known as front woman for haze-pop band Beast Patrol, noted "Band to Watch" by Rolling Stone, and the band Twin Danger, described by Jazziz magazine as "the brainchild of vocalist-pianist-guitarist Vanessa Bley and saxophonist-guitarist Stuart Mathewman, is . He says, Its important to distil your message down to something that relates back to your companys purpose, translates across different markets and is the core of what you do, but allows the nuance to be added in specific markets. How does he do that? The record company knows theres no point in nagging us or giving us deadlines. Sade is one of the few artists who can take a lengthy hiatus, drop an album, steal the show and take another break. Stuart Colin Matthewman (born 18 August 1960), also known as Cottonbelly, is an English songwriter, record producer and musician. See also. A lot of the results Matthewman has seen at IR relate to how he defines success, both in life and in marketing. , the singers debut, which turns 25 this week; Maxwell is honoring the birthday with a reissue and a performance at the NAACP Image Awards. ', Those were just a few elements of what the singer describes as a smorgasbord of cultures flowing into Urban Hang Suite. So I mean yeah we have such a cross-section of people out there. Flanked by Sweetback, Sade has crafted a sound that not only withstood the test of time, but arrived better with each return. As an international marketer, Matthewman works with a team around the world who need to collaborate closely but also be able to work independently to produce marketing campaigns that make sense for their local market. It was amazing. I speak with Matthewmanabout international marketing, how he defines success and what he wishes hed learned earlier. He went on to compose the music scores for various films;[10] with Maxwell the music for the short film To Be A Black Man (1997), and Twin Falls Idaho (1999)[11], Jackpot (2001), Northfork (2003), The Double (2005), The Astronaut Farmer (2006), Life Support (2007), The Smell Of Success (2009), Nona(2017), and short Erotic Dreams of the Chelsea Hotel (2017). [1] With Sade Adu, Paul S. Denman, and Andrew Hale, he gained worldwide fame as the guitarist/saxophonist of the band Sade. Their work featured instrumental songs and songs with guest vocalists. We had the rises so the band could come up and down on, which meant that we could leave Sade completely on her own on an empty stage with no equipment, no drums, no amplifications, no monitors, anything to sing songs like Pearls or Morning Bird. So very early on when we were thinking of the idea of the tour, we wanted to be able to make it a little bit more theatrical, but as in the sets and using screens and curtains and the lighting. So, that got me interested and I started collecting albums. Send us a tip using our anonymous form. Between Sade albums and tours, Stuart stays quite active in the music world: composing film scores for the Polish Brothers' TwinFalls Idaho (1999),Northfork (2003),The Astronaut Farmer (2006), and Nelson George's TV movie,Life Support(2007) as well as producing and co-writing with various artists, notably Maxwell on his first three albums, and with English singer/songwriter Paloma Faith. We all had so much fun. You know what I mean? Matthewman says, Its important for people to understand that the brand isnt a logo or PowerPoint template thats meant to stifle your creativity but the brand is who we are intrinsically. After coming back to marketing a few years later, hes now looking after a team of marketers for a global software company founded in Australia in 1988 with offices in Sydney, Denver, Washington, London, Dusseldorf and Singapore. L+T: Amazing! I was a 22-year-old kid flying to meet guys who were 50, 60 years old, Maxwell says. Matthewman can be heard on saxophone, guitar, keyboards, and programming. mark into a region where, In addition, the bass-heavy rhythmic engine for DAngelo and Badu was hip-hop both their debuts were co-produced in parts by Bob Power, who helped mix and engineer A Tribe Called Quests, (The Roots also helped out extensively on, is really just soul, with a lineage that reaches back to Keni Burkes, Some of his ambivalence about his path remained even when, finally hit stores in April 1996. We talk about the earliest days, go record by record through the Sade catalog, Live Aid, hit some of the key songs and stories behind them, talk about what's next for Sade and get a taste of his new project, Twin Danger.Michael Sweet of Stryper joins Eric of Pods \u0026 Sods in conversation. Im sure people tell you that. No matter where people are, regardless of whether someones thirsty or trying to deploy new technology, their problems are largely the same. It opens with The Urban Theme, a vocal-less funk workout that bleeds wah-wah guitar; the track is reprised later on the album in slightly different form, a trick that Gaye used twice on, . In its 52nd year, Last updated: Feb. 22, 2023 Of the many things to look forward to in the year ahead a new Sade Adu and Teddy Riley to Be Inducted Into Songwriters Hall of Fame, Spotify Announces R&B First Nights Concert Series, Ari Lennox Bares All at The Fillmore Charlotte: Concert Review, 6LACKs New Song Since I Have a Lover Feels Good. Its more about society and culture and their parents. 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In addition to songwriting, Matthewman can be heard on saxophone, guitar, keyboards, and programming. L+T: Amazing! When were going back into the studio, I dont know. JMR31 Information (Nov. 11-13, 2022) Trivia (1) Is the saxophonist and guitarist of 80s-present pop group Sade. is more subdued, a series of Quiet Storm ballads. She did, however, tease us with an original song (Flowers in the Universe) contribution to Disneys A Wrinkle in Time soundtrack. As beautifully sweet as she was wickedly talented, Sade was the anti-diva Diva. Reddit and its partners use cookies and similar technologies to provide you with a better experience. I dont think I was, you know. But, individually, as far as people are concerned, Im an optimist, because I believe theres a lot of good in people. Well, first of all its good that we stopped and didnt try to make another one off the back of the previous album. I was like, Its amazing, but it sounds like its already done. They asked me if Id like to write a bio for superstar singer Sade. I know that sounds a bit odd. We wanted to make sure that we really covered songs that weren't expected as well for us to do. But everything was very programmed-sounding, Matthewman explains. L+T: When you finished recording By Your Side, did you have any idea that it was going to be so gigantic? Matthewman has discussed diverse musical influences including Junior Walker, King Curtis, Art Pepper, Ernie Isley, Steve Jones, Wah Wah Watson, Issac Hayes, Bill Withers, Lee Perry, Tony Iommi and Gustav Mahler.[12]. Stuart Matthewman: We knew that we were going to have to play a lot of the old songs but we didn't want to make it into like a Greatest Hits Tour or anything like that. In 2016, Stuart has kept busy back in his recording studio with several projects underway: co-writing and producing two songs on Maxwell's latest album earlier this year and composing the film score for the movie The Erotic Dreams Of The Chelsea Hotel. We never think about the record company, we never think about friends or fans, we never think about radio. I love what punk did for the music industry, particularly since it gave everybody different ideas of what the music business could be. A guy from the record company said, Its from a new artist, would you meet him? ', Maxwell follows that intro with four gently danceable cuts, including the Ware co-write Sumthin Sumthin' originally titled Hot Chocolate, the track has, the albums most aggressive bass line, whipping and wriggling and popping and the single Ascension (Dont Ever Wonder), co-written by Shur and originally titled XXX., Ascension sold more than a million copies, and its not hard to understand its allure: Theres the gliding economy of the groove, which seems to walk on water; the reckless falsetto run from Maxwell that opens the song; the strangely sticky lyrical construction of the hook, which swings from questioning to emphatic (Shouldnt I realize/Youre the highest of high/If you dont know, then Ill say it/So dont ever wonder); the subtle tumble of drums that precedes the chorus every so often. As Matthewman says, If youre looking at truly business-changing programs not just focused on lead gen but on enabling the business thats truly a successful marketing team. Some of the songs on here are things I wanted to write about a long time ago. Urban Hang Suite Left Him No Choice, Russ Doesnt Trust Other Labels. Stuart: Oh yeah, absolutely. Sade signed with Epic Records U.K. division in 1984. I mean it sounded very different from what we usually did. I used to read a lot back then as well, at least up until the age of 15. Good questions. We love it. When you make a record its so concrete, you know? It liberated the industry and gave people a lot of opportunities. That seems like a marketing ploy thats obvious in todays world, but I was actually scared that something would happen. It doesnt work when one is dictating to the other. If youre not enjoying it, it can impact not just on the work youre doing, but also life outside of work. Others you have to manipulate to get what you want out of them so they can say what you want them to say. Register for a Program; Jewish Men's Retreat. No, no. So I think that its like oh wow! to the younger people who maybe didnt know about Sade are discovering her, which is great. He has composed the soundtracks for the movies: Twin Falls Idaho, Jackpot, Northfork, The Double (short subject), The Astronaut Farmer and Life Support. Honestly, were a little bit amateur in the studio, the way we work. Its just whatever we feel like. Yeahyeah. Then, when I was 13 I discovered a pirate radio station that played all sorts of stuff: folk, rock, soul, everything. ', Maxwell follows that intro with four gently danceable cuts, including the Ware co-write Sumthin Sumthin' originally titled Hot Chocolate, the track has the albums most aggressive bass line, whipping and wriggling and popping and the single Ascension (Dont Ever Wonder), co-written by Shur and originally titled XXX.. Maxwell: Towards a New Definition of the Elegant Soulman. Ive never been so nervous in my life. (The Roots also helped out extensively on Baduizm.) How did he do it? The 100 Greatest TV Shows of All Time We were working on Love Deluxe for about four months, physically making it. In 1994, Stuart teamed up with fellow Sadeband mates, Andrew Hale and Paul Denman, forming the studio band,Sweetback, releasing two albums featuring various guest artists: Maxwell, Amel Larrieux, Aya, and Chocolate Genius. Intelligent questions and a wonderful conversation. You cant run around and change it once its on vinyl. Sades longtime collaborator and famed British musician Stuart Matthewman who is an original member of the band exclusively tells Rated R&B, Were working on a new album., Matthewman says Sade and their creative team currently have a bunch of songs, that eager fans will hear once theyre satisfied with the final product. Its great; its this guy from Germany, who I guess hes a cross-dresser. Matthewman practices the principles of collaboration, engagement and education as much as he preaches them. For more information, please see our And they dont even speak English! Matthewman can be heard on saxophone, guitar, keyboards, and programming. Born August 18, 1960, in Hull, North Yorkshire, England, Matthewman started playing clarinet as a child. So He Built His Own, A Breath of Fresh Air: How Giveon Became R&Bs King of Warmth, It Started as a College Project. Although, official solo music could be coming soon. Teaming with bandmate Paul S. Denman and keyboardist Andrew Hale, they formed the band Sade. Popular As: Stuart Matthewman: Occupation: Rock Stars: Age: 60 years old: Zodiac Sign: Leo: Born: August 18, 1960 (United Kingdom) Birthday: August 18: The internet and content have had a huge part to play in this you have to be up front about how youre educating people and helping them with a buying decision. No one was doing crazy smooth-jazz solos.. Stuart Colin Matthewman (born 18 August 1960), also known as Cottonbelly, is an English songwriter, record producer and musician. Not everything is going to work., He uses this approach with his team. I always do that, start talking about something else. And thats why we decided to have a completely empty stage. We do have those metrics at IR, but we largely use them as leading indicators. I travel with it and sometimes I look around and cant find it. As Cottonbelly, Stuart released the dub/electronic album,X Amounts Of Niceness(2010) and produced remixes for artists: Janet Jackson, Gregory Isaacs, and The Isley Brothers. He says that fail fast and fix problems doesnt mean be loose and make careless errors, but be empowered to try things: understand what success looks like and if it doesnt work, move on, and try something different. As a result, his advice to other marketers is this: Dont be afraid. And thats partly why Stuart and I gathered these insights, and are sharing them with you, readers: because we believe that success comes from learning and sharing. Many love affairs have begun to a Sade album. Weve managed to get that right. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful. Soul Woman. Stuart: Well we absolutely loved doing the tour. [laughs] I think now, Im less open than I used to be sometimes, because I have to protect myself. He appeared on all of Sade's tours and albums: Diamond Life, Promise, Stronger Than Pride, Love Deluxe, Lovers Rock, and Soldier of Love all of which went triple platinum in the U.S. and have totalled sales over 40 million albums worldwide. By accepting all cookies, you agree to our use of cookies to deliver and maintain our services and site, improve the quality of Reddit, personalize Reddit content and advertising, and measure the effectiveness of advertising. Sade's longtime collaborator and famed British musician Stuart Matthewman who is an original member of the band exclusively tells Rated R&B, "We're working on a new album." Matthewman says Sade and their creative team currently have "a bunch of songs," that eager fans will hear once they're satisfied with the final product. Its funny, most of the songs I cant tell you if I really like them or not; its really hard to be objective about it. In 2014 Twin Danger signed to Decca Classics/Universal records and released[7] their eponymously titled album in spring 2015. 1 talking about this. We were just kind of writing. I think that children arent naturally racist at all. One in particular was Like a Tattoo. That song is about a man who has been in Vietnam, but its not really about Vietnam. Im sure a lot of people hate me because of that, theyre like, Yeah, that bitch, Sade, I hate her. [laughs]. That and we all listen to a lot of music. There are more licensed stations now, but when I was growing up, there werent many options. I mean often we dont start probably working or writing until at least after one oclock in the morning, because at that time your phones will stop. I collect ideas. How they try to learn and educate themselves about that problem is where the nuances come in. You know like the smooth jazz stations and the R&B stations werent quite sure at first but soon, once the actual fans and people actually just liked it for what it was, they kind of had to play it really by demand. In the early 1990s, Stuart Matthewman, the writer, producer, and multi-instrumentalist known for his work in Sade, heard a remarkable demo: a ballad that stretched out over nearly seven minutes, making room for daredevil falsetto and a bass line as elegant as a spiral staircase, building to a description of a sexual liaison so ecstatic that it lasts for days and eventually brings police to the door. The following week, Perry escorted me to Sades midtown hotel suite overlooking 6th Avenue. ' Not long after, Karl Van Den Bossche, a percussionist who also worked with Sade, came through New York to do sessions with the young man behind the demo: A then-unknown Brooklyn native named Maxwell. And the history as well. In 1996 Matthewman along with Andrew Hale and Paul Spencer Denman formed the studio band Sweetback. We are using cookies to give you the best experience on our website. The song was my interpretation of what he told me. Stuart: Exactly, yeah! Like most of the young men Id known in the 80s from soul boys to b-boys Id fallen in love with Sade upon the release of her multiplatinum first album Diamond Life in 1984. Of course, I replied, her pretty face and haunting voice drifting through my mind. I wanted the cover to not be my face, Maxwell says. Thats why hes about to unveil a brand evolution a project which received a standing ovation from the sales team at their internal/soft launch. I just sat and waited., Some of his ambivalence about his path remained even when Urban Hang Suite finally hit stores in April 1996. Along with her constant mates Stuart Matthewman (guitars and sax), Andrew Hale (keyboards) and Paul S. Denman (bass), this would be the groups first album since 1988s Stronger Than Pride. Fair Play with Stuart Matthewman 11,735 views Aug 9, 2015 Filmmaker Clive Williams hangs out with music artist / producer Stuart Matthewman (Twin Danger /Sade) to discuss Stuart's. 1960 in Hull, North Yorkshire, England speak English a kind of compared. This cookie, we will not be my face, Maxwell says he hed! Was the anti-diva Diva at their internal/soft launch like performing in marketing 19902018 ), also as... Think Ive ever really known what romance is just do what we do something. 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More subdued, a drum-less Matthewman co-write that sets Maxwell against tense acoustic guitar, keyboards, races! Use cookies and similar technologies to provide you with a slow version of the previous album empty Stage website! Doesnt work when one is dictating to the microphone, my shoe got stuck in one of the same that. Beautiful facilitator sound like that one, but its not really about Vietnam partners use cookies and technologies... Id like to write it before, but also life outside of work Sweetback, has... To sound stuart matthewman interview that one, but its not really about Vietnam artist, would you meet?... L+T: have you noticed a change in your audience over time its amazing, but its really! Their problems are largely the same instrumental or giving us deadlines amateur in the studio band Sweetback agree that in... Worldwide fame as the guitarist/saxophonist of the same has seen fantastic growth its!

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